Taking care of life insurance and long-term care needs

Adding a long-term care rider to a life insurance policy can be an affordable way to protect your clients from potentially devastating long-term care costs and protect their families at the same time.

How does this strategy work?

Purchasing a stand-alone long-term care insurance policy and a life insurance policy is one option. However, your clients can purchase one policy to cover both needs.  Because someone turning age 65 today has almost a 70% chance of needing some type of long-term care service and support1 this can be a cost-effective way to protect a client’s family and provide funds in case the client needs long-term care services at some point in the future.

Strategy in action

  • Jennifer owns an Equitable life insurance policy with the Long-Term Care ServicesSM Rider.2
  • She selects Death Benefit Option A with a face amount of $2,000,000.
  • She chooses an acceleration percentage of 50 percent, meaning she can use up to 50 percent of her death benefit amount for qualified long-term care expenses. (She had the option to choose from 20-100 percent.)
  • Her monthly benefit percentage is 1 percent.  She had the flexibility to choose 1 percent, 2 percent or 3 percent.  In this case, she can receive 1 percent of her death benefit for long-term care expenses each month.

Let’s see what could happen if she needed all, some, or none of the long-term care benefit.  In each case, you can see how much of the long-term care benefit she used and how much was left for her beneficiaries at her death.

LTC needs graph.


There is an additional cost for the Long-Term Care ServicesSM Rider, and it does have restrictions and limitations. Be sure to refer to the product specifications for further details.

Prospective client

  • Needs life insurance protection
  • Is looking for an affordable way to also cover potential long-term care expenses

Highlighted product(s) with this concept

IUL Protect 
VUL LegacySM

See all permanent protection products

BrightLife® Grow

See all accumulation products

 1  How Much Care Will You Need? U.S. Department of Health and Human Services. https://longtermcare.acl.gov Oct. 2017.

2  In Florida, this rider is called the Long-Term Care Insurance Rider. In California, this rider is called the Comprehensive Long-Term Care Rider.

Long-Term Care ServicesSM is a service mark of Equitable Financial Life Insurance Company.

IU-2968344 (02/2020) (Exp. 09/2020)