Equitable thanks you for a successful partnership!

Below you will find all the materials you'll need to get started with our Retirement Cornerstone® and Structured Capital Strategies® annuities. For additional information, visit or call the Equitable Distributors Sales Desk at 888.517.9900. Click here to find your Equitable Wholesaler.

Retirement Cornerstone ®

Reference materials

Digital Kit – Series B
3 P’s Trifold Brochure
3 Ways Sales Idea 
GMIB Roadmap 
Investment Options Flyer 
Top Reasons

Structured Capital Strategies PLUS ®

Reference materials

0-6 Brochure 
Fact Card 
History May Be a Guide 
Market Trend Indicator 
SCS Web App 
Allstate SCS PLUS Commission Grid

Structured Capital Strategies®

Reference materials

0-5 Sales Idea       
History May Be a Guide
Market Trend Indicator 
Fact card: Series B | Series C
Performance cap rates:
SCS 16: Series B | Series C 
SCS 14 and earlier: Series B | Series C 
SCS Web-Enabled App

For access to the complete suite of marketing materials as well as applications and forms, please go to

Follow these easy steps to get started:

  1. Complete NAIC training requirements. Log in to for your product specific course work. Agents should complete general annuity training and state product training (if required in the state of sale).
  2. To register for access to, please complete the Website Self-Registration process (click here for instructions).

  3. Quick reference card
    Financial Professional Self-Registration is available on by clicking "Register for Online Access".

    Step 1: Select "Individual Annuity" in the Third Party Financial Professional section

    Step 2: Verify Who You Are - Financial Professionals that have sold an Individual Annuity policy must enter a contract number to continue otherwise no contract number is required.

    Step 3: Create A User ID & Password, enter your Email Address and choose a Security Question & Answer.

    Step 4: Confirm your choices.

    Step 5: Submit and you will receive an email confirming registration at the provided email address.

  4. Submit Retirement Cornerstone® or Structured Capital Strategies® business. As a reminder, Allstate Financial Services, LLC requires Registered Representatives to submit the Variable Annuity New Account Document (and Switch form as applicable) with any new applications. Please contact AFS for the current version of the New Account Document. Submit all completed forms and applications to AFS at 2920 South 84th, Lincoln, NE 68506. In addition, please adhere to requirements around the Customer Agreement and Know Your Risk Tolerance brochure.

Gross dealer concessions grid

If you have questions on compensation, please refer to the Retirement Cornerstone® AXA Gross Dealer Concessions Grid, the Structured Capital Strategies® AXA Gross Dealer Concessions Grid or email As a reminder, the Allstate Financial Services, LLC maximum issue age for a variable annuity is 80.

An annuity is a long-term financial product designed for retirement purposes.  In essence, an annuity is a contractual agreement which payment(s) are made to an insurance company, which agrees to pay out an income or a lump sum amount at a later date.  Typically, annuities have mortality and expense charges , account fees, administrative fees, and charges for special contract features.  In addition, annuity contracts have exclusions and limitations.  Distributions taken to annuitization are generally considered to come from the gain in the contract first.  If the contract is tax-qualified, all withdrawals are treated as distributions of gain.  Withdrawals of gain are taxed as ordinary income and, if taken prior to age 59½ , may be subject to an additional 10% federal tax.  Variable annuities are subject to investment risks, including the possible loss of principal investment.

Your clients should carefully consider their investment objectives and the charges, risks, and expenses of the variable annuities being offered as stipulated in the individual prospectuses, before investing.  For prospectuses containing this and other information, please call the Sales Desk.  Please encourage your clients to read it carefully before investing or sending money. 

Annuity products are issued by AXA Equitable Life Insurance Company (NY, NY). Variable annuities are co-distributed by affiliates AXA Advisors, LLC (members FINRASIPC) and AXA Distributors, LLC.

For Financial Professionals Use Only.  Not to be Distributed to the General Public.

IU-119341 (08/2018)